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Mortgage process confuses first-time home buyers [VIDEO]

When it comes to mortgages, many first-time home buyers can agree on one thing: they’re confusing.

A recent study found that 43 percent of people who are new to house hunting are typically confused by the mortgage process.

Nearly every step presents challenges to first-time home buyers.

The variety of loan options offered aren’t always clear to more than half of those new to the process. Plus, the study found that 44 percent of first-time home buyers weren’t provided with enough guidance on their closing documents.

When it comes to the customer experience, it is up to the loan officer to assure peace-of-mind. When it comes to buying a home, many new to the experience may be afraid to show their lack of knowledge.

Remember to foster an informative and transparent relationship with customers to ensure that they’re pleased.

By: Equity National   January 5, 2015     Uncategorized

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